DEEPCOVER – Were here at the MAGIC clothing convention with Rhandy Tambio, graphic designer for In4mation, what up Rhandy tell us about yourself.
Rhandy (In4mation) – Well I’m originally from Oahu HI, and born in raised in a little town called Mililani and its dead center of the island.
DEEPCOVER – So your one of the originally members of In4mation and I hear you live in NY now. What’s that like?
Rhandy (In4mation) – Yeah I live in NY right now, in the lower east side of Manhattan. I’ve been there for about 5yrs and its great.
DEEPCOVER – Is it harder to communicate with the other members of the team as in terms of deciding on certain designs for a new season, as opposed to living in Hawaii and just showing them immediately?
Rhandy (In4mation) – Not really, we don’t really think about things like that, we kind of just do it as we go along. It’s been easy I guess lately, communication wise, and being open to different things.
DEEPCOVER – What kind of different things. Can you give us an example?
Rhandy (In4mation) – Everyday living, life, everyday is different so you kind of¬ just feed on that. It’s like what song your going to wake up to in the morning and how it’s going to affect your day. Like ill listen to something like Bob Marley in the morning and just be super chill, and then other days ill listen to something like Madball, and be like fuck I got to get to work.
DEEPCOVER – Did your design style change when you moved to New York? Going from the Island life to City life?
Rhandy (In4mation) – It actually did, when I was doing stuff in Hawaii I would see that a lot of my influences were outside of Hawaii, and I basically used the internet to see what was happening in different cities, as opposed to living in New York. It’s a different emotion here for me. You can compare it to someone in Hawaii painting sunsets, to someone in the city painting a whole different lifestyle.
DEEPCOVER – Would you say that your design style is now a hybrid of both?
Rhandy (In4mation) – Definitely, fusing both influences kind of elevated the brand.
DEEPCOVER – So it has more of a city feel to it now, as opposed to that island style.
Rhandy (In4mation) – Yeah it is, having our roots from Hawaii we would usually have a sku lot of 10 board shorts, tee’s and hats, but now living in New York you want to be able to layer your clothing, wear jackets. Now we’ve incorporated all that.
DEEPCOVER – So for the first year in New York, were you wearing board shorts and tee’s everywhere ha-ha?
Rhandy (In4mation) – ha-ha no.
DEEPCOVER – How was your first year living in New York?
Rhandy (In4mation) – The first year living in New York was pretty dam lonely. It took me about 3 yrs to figure out the city ha-ha.
DEEPCOVER – Ha-ha I feel the same about Vegas and look how small this place is, I couldn’t imagine how confusing New York would be.
Rhandy (In4mation) – ha-ha yeah because you go somewhere and you can’t expect to know it all, you go different places and experience things, and then when you learn the patterns, your like awe fuck this is why that happened that one day, and you learn from it.
DEEPCOVER – What would you say was the pivotal point when living in New York had its effect in your art direction?
Rhandy (In4mation) – I wouldn’t be able to pin point it, but it just grew on me. It took years for me to feel comfortable, being from Hawaii you’re like really tight with your circle of friends and then coming to New York people are like who the fuck are you ha-ha.
DEEPCOVER – So what’s so attractive about Vegas to Hawaiians?
Rhandy (In4mation) – I have no idea because it’s a fucking weird place, and you’re like living in the desert. It might be because it’s the complete opposite or maybe its cheaper, its like a black and white thing ha-ha.
DEEPCOVER – Alright there we have it, Rhandy In4mation Hawaii.
Rhandy (In4mation) – Thank you for not giving me anxiety ha-ha
DEEPCOVER- Thank you
www.in4mants.com